Services · Frontend

Hyvä is our default frontend. Here’s why.

Luma is a liability; headless is usually over-engineering for mid-market. Hyvä gets you sub-second storefronts on standard Magento infrastructure. We build new Hyvä frontends and convert existing Luma stores, including this very site, which runs Mage-OS + Hyvä.

Built on Hyvä · Half Time Beverage

Half Time Beverage Hyvä storefront: desktop category page and mobile product page
side by side
halftimebeverage.com on Hyvä: desktop category listing and mobile product page, captured Aug 2026.

Before / after · Core Web Vitals: Half Time Beverage

Chrome UX Report LCP history for halftimebeverage.com: 52% good on Luma in July
2023, 88% good on Hyvä from August 2023 onward
One chart, both halves: Google’s field data for halftimebeverage.com. Hyvä above the July 2023 row, Luma below it. full case study →

Conversions are half the story; we start greenfield on Hyvä too — most recently a five-month Mage-OS + Hyvä build that launched at 1.4s mobile p75 LCP.

When Hyvä is wrong

Deeply customized checkout ecosystems mid-refactor, or stores leaving the platform inside 18 months. We’ll tell you.

Retire Luma before it retires your conversion rate.